A Data Unit is the accounting unit ParseShelf uses for delivered Amazon rows and enrichment depth.

Do unused reserved units disappear?

No. Unused reserved units are returned after job completion.

Which mode is cheapest?

listing_only is cheapest and best for discovery. full_product is richer and better for product details.

Pricing tied to delivered rows

Use a free sample to check the data shape. Pay $49 for a reviewed workflow, or move to self-serve units when you know the output fits.

There is no reason to buy volume before one input works.

Try the data$0

One Amazon URL or up to 20 ASINs returned as a spreadsheet-ready file.

Validate the workflow$49

Field coverage review, weak-column notes, and $49 credited toward a pilot.

Repeat the job$199

Three real inputs, reusable export settings, and dashboard or API setup.

One Data Unit equals one listing row. A full product row uses five.

PlanMonthly unitsFull productsRetentionPrice

FreeMonthly units100 onceFull products20Retention7 daysPrice$0

StarterMonthly units10,000Full products2,000Retention30 daysPrice$49/mo

ProMonthly units30,000Full products6,000Retention60 daysPrice$99/mo

GrowthMonthly units100,000Full products20,000Retention90 daysPrice$249/mo

Only delivered rows spend units. Reserved but unused units return to the balance when a job closes.

What the unit model means in practice.

Do failed rows consume units?

No. Billing is based on delivered records, and unused reservations are returned.

Can I start without a card?

Yes. The concierge sample and the 100-unit self-serve account trial do not require a card.

When should I use a pilot?

Use the $199 pilot when you need repeat runs, custom columns, an API handoff, or a client-ready recurring report.

Start from your own input.